Case Study
Eleven cluttered cards, replaced with four clear paths.
Мастерская тела
A ground-up redesign for a Moscow-based fitness coach, replacing a cluttered template with a calm, editorial site and real program pages built to rank.
Approach
Olga Pomenchuk's fitness coaching business, Мастерская тела, was running on a cluttered template with eleven near-identical program cards and no real information architecture behind them.
What we did
- Information Architecture
- Brand Direction
- Web Design
- SEO Structure
- Development
Result
We rebuilt the site from the ground up: four clear program collections instead of eleven duplicated cards, individual indexable pages for every program, and a calm, editorial visual language built to rank and to convert.
Have a project like this in mind?
Tell us about your project and timeline. We reply within one business day.